Barron Trump, the youngest son of President Donald Trump, traded a tailored look for a standard campus-style look during his freshman year of college, and he is now described as a junior at NYU’s Washington, D.C. satellite campus, studying finance at the Stern School of Business.
A white Ralph Lauren polo shirt, beige chinos, a brown leather belt and a black backpack made up the outfit he wore in photos from 2025, taken as he left New York University at age 19. Secret Service personnel walked with him that day.
What people noticed first was his hair, grown out and tousled rather than slicked back in the manner long associated with him; strands fell naturally across his forehead and no styling product appeared to be in use. That wardrobe pointed away from the sharp suits and longline wool coats he had often chosen for high-profile family appearances. He has given no public description of the change as a deliberate reinvention.
Another Change at the White House
He showed off another noticeable hairstyle change at the UFC Freedom 250 event at the White House in June 2026. He sat just behind his parents on the South Lawn on Sunday, June 14, 2026, and arrived with longer, wavy hair replacing the shorter style he wore as a teenager. His father’s State of the Union address in February was the last time he had appeared publicly before that night.
Social media users remarked on his darker hair and more mature features, and some saw a growing resemblance to his mother. Others thought he looked more subdued and less polished than usual. One viewer described him as “older, darker hair, slightly heavier, tired.”
From Manhattan to Washington
Barron first enrolled at NYU’s Greenwich Village campus in Manhattan in fall 2024 and reportedly commuted to classes from Trump Tower. He transferred to the Washington campus for the fall 2025 semester, a move that has made that city his home.
He started a drinks brand, SOLLOS, in June 2026 with friends from Florida. The brand takes inspiration from the Sunshine State. Company filings list him as a founding partner and director, a role he has kept behind the scenes rather than serving as its public face.
The company is identified as SOLLOS Yerba Mate Inc., based in Palm Beach, Florida, with Barron listed as a director alongside four other partners. It raised $1 million through a private capital raise in January 2026. Its first product is a Pineapple + Coconut drink made with Brazilian yerba mate, launched in a 12-pack priced at $39.
Around $150 million is the figure press accounts have assigned to his personal fortune, with his involvement in the family’s crypto ventures cited as a factor. At August 2026 prices, cryptocurrency tokens tied to him were worth about $121 million, though they are locked and cannot yet be traded.
Donald Trump praised his son’s skills in a March 2025 interview with Laura Ingraham. “He’s got an unbelievable aptitude in technology,” the president said.
Rare Sightings and Private Life
A woman Barron met on the NYU campus has been his girlfriend for more than a year, Reports have said. Reporting on Sept. 27 indicated he is keeping the relationship largely private, and the current state of the romance is unclear, particularly after his campus switch. Whether his son had even reached the dating stage was something Donald Trump said he was not sure of when he spoke to the PBD Podcast in 2024.
Women previously linked to Barron in dating rumors, as of an Oct. 8 report, include Klara Jones, a model two years older than him, and Sarah Claire. A TikTok user identified as Maddie posted videos with him during his high school years describing him as her first boyfriend, later saying the relationship ended after he transferred to St. Andrews Potomac in Virginia.
Barron is 6-foot-7 and the public rarely sees him. MetLife Stadium in New Jersey hosted his last public appearance, at the FIFA World Cup final on July 19, where he sat with Donald Trump and First Lady Melania Trump.
Kai Trump, 19, who spoke about Barron on Logan Paul’s Impaulsive podcast in January, said: “He doesn’t like the public eye so much, which I understand. But he’s a great guy.” The New York Post in August described Barron as “pretty reclusive,” partly because of constant threats on his life.
Melania Trump, 56, pointed to everyone’s schedules on Fox Business’ “The Big Money Show” on Sept. 23, explaining that the family no longer sees one another as often as it once did and that Barron, now a young man, has plenty of his own to get on with. She noted the Oval Office can hold her husband late into the evening while her own calendar stays full. She also said of her son’s role during the campaign, “He was very vocal, and he gave an advice to his father.”
In her 2024 memoir, “Melania,” the first lady wrote, “Barron possesses a rare combination of intelligence, charm, and diligence,” and added that the turbulence of his father’s election and presidency had left her son’s character and values intact.