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Popular Rapper Dies Suddenly at 39

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Noted Houston, Texas rapper, Justin “BeatKing” Riley, died at 39 on August 15, 2024.

BeatKing, as he was popularly known, was on a morning radio show at the Urban One/Radio One station in Houston, Texas when he collapsed. He was quickly transported to a nearby hospital where he subsequently died. A pulmonary embolism, a condition where a blood clot obstructs a vessel in the lungs, was reported to be the cause of death.

In the Texas and Southern rap circles, BeatKing was a revered figure whose influence dates back to the early 2000s. His lively beats and humorous character earned him significant recognition in the music industry, especially in the Southern states. His music appealed to club-goers, hence his nickname “Club Godzilla,” also his Instagram handle.

BeatKing’s manager, Tasha Felder, announced his passing on Instagram. In her post, she lauded Riley’s musical contributions and his affection for his daughters, stating, “BeatKing has been the best part of the club for over a decade. He has produced and worked with so many artists, that his sound will forever live.” Felder’s tribute also emphasized Riley’s love for his family.

Riley’s sudden demise has sent shockwaves through the music community, with fans and fellow musicians expressing their grief and condolences on social media.

Beyond his musical talent, Riley was admired for his down-to-earth demeanor, which made him a favorite among fans across the region.

Riley gained prominence in the early 2010s with his single “Crush,” but his 2020 hit “Then Leave” propelled him to nationwide fame. The song went viral on TikTok during the COVID-19 pandemic, solidifying his position as a leading figure in the Southern rap scene.

Throughout his career, Riley collaborated with renowned artists such as 2 Chainz and Moneybagg Yo, helping to raise the profiles of both himself and his collaborators.

Aside from his music, Riley was known for his creative and often humorous approach to parenting, showcased through his Instagram account, “Club God Parenting.” This gave his followers a glimpse into his life as a father, displaying his deep love for his daughters and his commitment to family.

The music industry is mourning the loss of Riley, with tributes flowing in from across the sector. Houston rapper Bun B expressed his grief, remembering BeatKing as a “talented artist and a great-spirited person.”

Riley is survived by his two daughters, who were at the hospital with him at the time of his death. The family has asked for privacy during this challenging time as they grapple with the loss of a father, an artist, and a friend.

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